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How to do a strengths, weaknesses, opportunities, and threats (swot) analysis by marion simon, phd, state specialist for small farm and. Thus, the product, its target market and competition are examined, a swot analysis is performed and the marketing mix is presented marketing olive oil. Strengths of oakhurst olive farm strength is one of the four components considered when formulating a swot analysis strengths are classified as internal factors as they affect the company.
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